October 2011 - Asian Business Cases

Un commentaire trimestriel présentant des études de cas provenant des archives de la Richard Ivey School of Business, offrant aux cadres et aux chercheurs un aperçu des défis à surmonter pour faire des affaires en Asie.

Volume 1, Issue 10, October 2011

Chinese Fireworks Industry

In February 2009, Jerry Yu was spending the Chinese New Year holidays in Liuyang, a city known as 'the home of firecrackers and fireworks.'  Mr. Yu had been impressed by the extravagant fireworks shows he had seen during the festival; however, he wanted to assess how attractive the Chinese foreworks industry was before he even looked at the financial details of the factory. Learn More

Sanlu Group and the Tainted Milk Crisis

In late summer of 2008, a tainted milk scandal unfolded in China and shocked the world.  Sanlu Group Inc., the core firm in the scandal, had manufactured a product containing melamine that was 5,125 times higher than the European Union safety limits. Learn More

Mattel and the Toy Recalls (A)

On July 30, 2007, the senior executive team of Mattel under the leadership of Bob Eckert, CEO received reports that the surface paint on the Sarge Cars made in China contained lead in excess of U.S. federal regulations.  It was certainly not good news for Mattel, which was about to recall 967,000 Chinese-made children's character toys.  Learn More 

 

Mattel and the Toy Recalls (B)

On August 14, 2007, the U.S. Consumer Product Safety Commission (CPSC) in cooperation with Mattel announced five different recalls of Mattel's toys. Learn More 

Nokia India: Battery Recall Logistics

The dawn of 2008 brought a sigh of relief to employees at Nokia India headquarters in Delhi.  It was almost four months since Nokia had initiated a recall program to replace defective batteries in some of its popular cell phone models. Learn More

 

Commentary

Professor Hari Bapuji is Associate Professor at Asper School of Business of the University of Manitoba.

Global Product Safety and Asia

Product recalls have increased at an alarming rate in recent years. Given that many of these products are made in China and other Asian countries, questions have been raised in the developed world about the safety of products imported from the developing countries. The issues related to product safety are quite complex and go beyond where the products are physically made. These cases have been selected to present the intricacies of the institutional environment in Asia and challenges in managing product safety in global supply chains.

 
 
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