In this episode of Quebec Conversations, APF Canada’s Alexandre Veilleux sits down with Montreal’s Mayor Soraya Martinez Ferrada to discuss the ambitions and foundations of her first economic and cultural mission to South Korea. Accompanied by representatives from Montreal’s creative and cultural industries, Mayor Ferrada will travel to Seoul and Busan to develop new partnerships and gain a deeper understanding of South Korea’s cultural ecosystem.
The discussion highlights the importance of engaging in international urban diplomacy for diverse cities like Montreal. The conversation also underscores the factors that make South Korea a strategic partner, both for economic vitality and for cultural innovation, and the central role of creative industries in Montreal’s international vision, their contribution to the city’s global profile, and the opportunities dynamic markets such as Seoul and Busan offer to these growing Canadian industries.
Quebec Conversations: Economic and Cultural Mission to South Korea: A Conversation with Soraya Martinez Ferrada
